- There’s a girl gazing teary-eyed and despairing into a fitting room mirror, knowing that she’s going to miss yet another pool-side summer.
If you showed her how you lost that 50lbs, you’d be her hero.
- There’s a father having to tell his son that he can’t afford to send him on Scout Camp ~
show him how to make an extra $500 per month, and boy, would you be a hero!
- There’s a woman staring around her empty house, wondering what to do and who she is now that the last child has left the nest ~
show her how to reinvent and re-label herself and in the process open up her dream life, and I know you’d be her hero! (because that’s what I do every day!)
Too many times we get all hung up on the marketing, the product and the dollars made.
At the end of the day, it’s all about the PEOPLE.
Or to be precise, it’s about each individual, lusciously unique being that you touch, uplift, assist or inspire.
They’ve been looking for so long, been disappointed so often.
They’re jaded and deeply suspicious.
But when they find a hero/guide/mentor/solution-giver, someone who cares more about them than the dollars they provide,
they’ll stick with them for life.
That’s wh0 you need to be for your customers, dear heart.
You teach and encourage, guide and connect.
Show them it can be done.
And then when you recommend something for them to invest in, they will.
Because as one of my mentors, Joe Schroeder, says ~
“The money you want is in other people’s pockets.”
And they will willingly share it with you when you give them what they want most.
To feel good.
So, who can you be a Hero for today?